PR for PC

This article, Largest Machines On Earth: Particle Colliders, is interesting in its own right, but the thing that struck me as I was reading it was: what kind of amazing chain of PR goes on to get billions of dollars of funding for something so abstracted from the average person’s everyday life? I’m gonna have to ponder that one for a while, because I think there’s something deep in there…

Of course, a lot of males could be swayed by the simple argument: “It’s a HUUUGE freakin’ machine! Like a racecar track, kinda!” 🙂

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